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CEO Story

Women’s healthcare is broken – I started my business to fix it

"Karolina Löfqvist tells us why she co-founded femtech startup Hormona after being gaslighted by doctors."

Perimenopause

At-Home Hormone Test Eases Perimenopause Symptoms

“Hormonal imbalances impact up to 80% of women at some point in their lives—yet they’re still widely misunderstood, frequently overlooked, and often go undiagnosed...” 

Community

How These Founders Built A Global Community With Content

“Entrepreneurship as a career has never been "easier". Now, with the right marketing formula, anyone can scale a company - and fast..."

CEO Story

Hormona mentioned in The Telegraph on Acid Reflux..

“Heartburn is unpleasant and painful, and can lead to serious problems if left untreated. But the triggers are well-known and easy to avoid…”

CEO Story

Hormona's CEO interviewed in Dagens Nyheter...

“When Karolina Lofqvist started losing hair and gaining weight, the doctors thought she was suffering from a depression. But it…” 

CEO Story

Hormona's CEO interviewed in Daily Express about her...

“Karolina Lofqvist was misdiagnosed with stress after suffering from an overlooked condition for four years – now she’s fighting for change…”

Founder Story

A $6.7m fundraise for the startup that tested astronauts’ hormones in space

London-based femtech Hormona has raised a $6.7m seed round led by Finnish deeptech VC Voima Ventures and UK-based SuperNode Global VC. DLF Ventures, as well as previous investors Nascent Invest and...

CEO Story

Hormona quoted in Marie Claire UK on Fertility...

“I recently wrote about being unsure whether or not I want children, and while that’s still the case (God, give me a sign)…”

CEO Story

Hormona Featured in Vogue Scandinavia on Mental...

To mark World Mental Health Day 2023, we speak to the Swedish co-founders behind revolutionary app Hormona about how their own personal experiences led them to launch the app that is changing women...